POSmusic Blog

Transform your store with background music for retail playlists

Written by POSmusic | Oct 4, 2024 1:17:47 AM

Are you ready to transform your retail environment? With POSmusic's latest playlist updates, you can create an inviting atmosphere that resonates with your target audience. Background music for retail is more than just noise; it’s a powerful tool that can influence customer behavior, enhance their shopping experience, and boost sales. Let’s explore how different retail settings can benefit from our curated playlists, specifically designed for chic boutiques, youthful fashion brands, lifestyle and furniture stores, upmarket jewellery stores, and local businesses like florists and bookstores.

Chic boutiques: setting the scene with our Pulse playlist

In chic boutiques, the right ambiance is essential for attracting discerning customers. Our Pulse playlist features vibrant indie, electronica, and alt-pop tracks from artists like Eliza Rose, CXLOE, and Kaytranada. This festival-inspired soundscape sets the perfect tone for fashion-forward spaces, creating an energetic vibe that aligns with your brand identity.

Why It Works:
Research from the Journal of Retailing shows that background music for retail can significantly enhance the shopping experience, encouraging customers to linger longer and spend more.

Youthful fashion brands: keep the energy high with our Teen Pop Party playlist

For youthful fashion brands, maintaining high energy is crucial. Our Teen Pop Party playlist is packed with upbeat pop hits from Billie Eilish, Olivia Rodrigo, and Dua Lipa. This energetic mix creates a lively atmosphere that resonates with younger audiences, encouraging them to shop and explore your offerings.

Why It Works:
According to a study published in the Journal of Retailing and Consumer Services, faster tempos in background music for retail can lead to increased impulse buying, making upbeat music a key element for youthful brands.

Lifestyle and furniture stores: create a cozy atmosphere with our Shop ‘n Roll playlist

In lifestyle and furniture stores, a warm and inviting ambiance is vital. Our Shop ‘n Roll playlist combines modern pop-rock tracks from Harry Styles, Coldplay, and Taylor Swift, ensuring that your customers feel right at home as they browse.

Why It Works:
A study from the Journal of Business Research found that a comfortable shopping environment, enhanced by background music for retail, can significantly increase the time customers spend in-store, enhancing the likelihood of a purchase.

Jewellery stores: enhance luxury with our Adult Contemporary Pop playlist

In upmarket jewellery stores, the right music can elevate the luxurious shopping experience. Our Adult Contemporary Pop playlist offers a sophisticated mix of classics and contemporary favorites, including artists like Adele and Hozier. This curated selection creates an elegant atmosphere that complements your exquisite pieces.

Why It Works:
Research indicates that background music for retail can significantly affect the perceived value of luxury goods, encouraging customers to linger longer and explore high-end offerings.

Local Stores: engage customers with a personal touch

For local businesses like florists and bookstores, creating a personalised and inviting atmosphere is key. Our playlists can engage customers with the warmth of familiar tunes while enhancing their shopping experience.

Why It Works:
Engaging background music for retail has been shown to enhance customer satisfaction and loyalty, making it essential for local businesses to create memorable experiences.

Transform your retail experience with POSmusic

With POSmusic, you can easily enhance your store's atmosphere with our easy-to-use, built for business, music streaming platform and curated playlists tailored to your specific retail setting. Plus, we handle all the licensing for you. Our platform is built for commercial use which can save you up to 50% on licensing fees compared licensing your Spotify or Apple music playlists,

Are you ready to enhance your retail experience with the right background music for retail?

Visit the POSmusic website to learn more, submit an inquiry to our friendly sales team, or sign up for a FREE 14-day trial today!

References


  1. Bruner, G. C. (1990). Music, Mood, and Marketing. Journal of Marketing, 54(4), 94-104.
  2. Milliman, R. E. (1982). Using Background Music to Affect the Behavior of Supermarket Shoppers. Journal of Marketing, 46(3), 86-91.
  3. Yalch, R. F., & Spangenberg, E. R. (2000). The Effects of Music in a Retail Setting on a Consumer’s Purchasing Behavior. Journal of Retailing and Consumer Services, 7(2), 85-93.
  4. North, A. C., & Hargreaves, D. J. (1998). The Effects of Music on Responses to a Restaurant. Journal of Psychology, 132(5), 550-557.
  5. Wetzels, M., de Ruyter, K., & van der Scheer, A. (2005). The Role of Music in the Retail Experience: A Conceptual Model. International Journal of Retail & Distribution Management, 33(9), 703-720.